Reputation management
Before buyers contact you, they check Google reviews, read social comments and increasingly ask ChatGPT who’s reliable. What they find decides whether you make the shortlist. Digileads manages your reputation across reviews, ratings, social media and search, so buyers see a credible business wherever they look.
Before the first call
Trust is earned in reviews before it’s earned in meetings.
The problem
Buyers read reviews and compare ratings long before they get in touch. A handful of negative reviews, unanswered complaints or a lack of recent feedback can cost you customers you never knew you had.
AI assistants draw on the same reviews and mentions when recommending businesses, so your reputation now shapes AI answers too. That is why it sits alongside Answer Engine Optimisation in how we work.
Online reputation management is the process of monitoring, improving and protecting how a business is perceived online. It covers generating and responding to reviews, managing comments and queries on social media, resolving complaints quickly, and building credibility through content, testimonials and positive mentions. A strong reputation builds trust, improves visibility in search and AI tools, and increases conversions.
Reputation fuels sales
Trust is earned in reviews before it’s earned in meetings.
Five places buyers check
Your reputation doesn’t live in one place. It forms wherever buyers compare you, and each touchpoint needs managing.
Often the first impression buyers get of your business.
Industry and local sites buyers use to compare suppliers.
Comments, messages and mentions on LinkedIn, Facebook, Instagram and TikTok.
ChatGPT, Gemini, Perplexity and Google AI Overviews summarising what others say about you.
Testimonials, case studies and proof that back up your claims.
How it works
Five steps, run continuously, with every result tracked.
01
We review your ratings, reviews, social comments and mentions across search, social and AI tools, and compare them with competitors.
02
We make sure your brand, messaging and customer experience reflect what your customers value, across every touchpoint.
03
A simple process to generate more reviews, showcase testimonials and position you as an industry leader through content.
04
We monitor queries, comments, reviews and ratings, respond promptly and flag issues fast, before they escalate.
05
Every rand tracked to a lead, every lead to a sale. Our AI marketing platform tracks ratings, review volume, sentiment and enquiries in one view.
What’s included
Reputation supports every channel. See how it connects to local SEO, Search Everywhere Optimisation and content marketing.
A simple, consistent process for asking happy customers to leave reviews.
Prompt, professional responses to reviews, comments and queries.
Clear processes for handling complaints and turning unhappy customers around.
Alerts for new reviews, mentions and comments across key platforms.
Customer stories used across your website, content and sales materials.
Content that positions your business as a credible industry leader.
Monthly updates on ratings, review volume, response times and sentiment.
FAQs
Straight answers on reviews, AI and timelines.
Most buyers check reviews and ratings before contacting a business. A strong reputation builds trust, helps you stand out from competitors and increases the number of people who get in touch.
Genuine reviews generally can’t be removed, though reviews that break platform guidelines, such as fake or abusive reviews, can be reported. The most effective approach is responding professionally and building a steady flow of positive reviews.
Quickly, calmly and constructively. Acknowledge the issue, apologise where appropriate and offer to resolve it offline. A good response shows future buyers that you take feedback seriously.
Ask consistently, at the right moment, and make it easy. Digileads sets up simple review request processes, such as follow-up emails and messages after a sale or project, so reviews come in steadily.
Yes. AI assistants like ChatGPT and Google AI Overviews draw on reviews, ratings and mentions when describing or recommending businesses. A strong, consistent reputation improves how you’re presented.
Response processes and review requests can be in place within weeks. Building a strong, lasting reputation typically takes three to six months of consistent effort.
Nothing. The Growth Audit is free and comes with no obligation to proceed. You’ll receive a clear picture of your online reputation and a prioritised plan.
Get in touch
Tell us about your business and we’ll be in touch within one working day.
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