Broken tracking wastes the spend
A retainer built on broken tracking can't show which rand produced which lead, so money goes into work nobody can prove.
The Diagnostic · every new client
Fix the foundations. Then grow on them.
A once-off for every new client, from R18 000: a full audit and fix of your marketing foundations, so the retainer is measured from a baseline that works.
Growing South African businesses since 2017
Why the foundations come first
You can't measure progress without a baseline.
A leaking site loses the leads
Reach that lands on a site that leaks enquiries is paid for twice: once to bring buyers in, again in the leads that walk out.
No baseline, no progress to show
The Diagnostic sets day one. Every month of the retainer is measured from there.
What we audit and fix
Not a report you file away. Each item, fixed.
FoundationsStatus
01Google tag (GTAG)Audit
02Analytics and event trackingAudit
03Platform set-upsAudit
04Website improvementsAudit
05SEO fixesAudit
06Whatever else the audit findsAudit
BaselineNot set
- 01 · Audit · Fix
Google tag (GTAG)
We check how your Google tag is installed and fix it, so the data you report on is collected properly in the first place.
- 02 · Audit · Fix
Analytics and event tracking
The actions that matter, like enquiries and quote requests, set up as events, so leads can be traced back to where they came from.
- 03 · Audit · Fix
Platform set-ups
The platforms your marketing runs on, set up properly before the retainer puts work and budget through them.
- 04 · Audit · Fix
Website improvements
Improvements to the parts of your site that leak enquiries. Full website builds are a separate project.
- 05 · Audit · Fix
SEO fixes
The technical and on-page problems holding your rankings back, fixed rather than listed.
- 06 · Audit · Fix
Whatever else the audit finds
Foundations differ from business to business. If the audit finds something else in the way, it's part of the fix.
Growth Audit vs Diagnostic
One looks from the outside. The other works from the inside.
| Free Growth Audit | The Diagnostic | |
|---|---|---|
| Cost | Free | From R18 000 once-off |
| Looks at | Public data: what your buyers see when they look for you | The inside: your tag, tracking, platforms and website |
| Shows you | Evidenced findings on where your buyers' decision is leaking | A baseline your retainer is measured against |
| Fixes | Nothing yet. It shows you where to look | The foundations, before the retainer starts |
What happens next
Then your retainer starts on foundations that work.
Once the foundations are fixed, the retainer begins. There's no minimum term, and it ends with one calendar month's written notice.
Retainer · fromR23 000a month
- A dedicated strategist
- A monthly strategy session
- A monthly performance report
- Live access to the Digileads AI Marketing Platform
- No minimum term · one month's notice
Does every client need one?
Yes. The Diagnostic is a once-off fee for every new client, from R18 000. We baseline your marketing and fix the foundations before the retainer starts.
What if I already have tracking?
Good. The audit checks it and fixes what it finds, so the retainer starts from a baseline you can trust.
How is it different from the free Growth Audit?
The free Growth Audit uses public data to show where your buyers' decision is leaking. The Diagnostic works from the inside, across your Google tag, analytics and event tracking, platforms, website and SEO, and fixes the foundations.
Does it include a new website?
No. Website improvements are part of the Diagnostic. Full website builds are a separate project, billed separately.
What happens after the Diagnostic?
Your retainer starts, from R23 000 a month, with a dedicated strategist, a monthly strategy session, a monthly performance report and live access to the Digileads AI Marketing Platform. There's no minimum term, and it ends with one calendar month's written notice.
Fix the foundations. Then grow on them.
Book your Diagnostic, or start with the free Growth Audit to see where your buyers' decision is leaking first.
